Digital Marketing Intern
New York City
Entry Level · Internship
Posted 2 months ago

Small Door is membership-based veterinary care designed with human standards that is better for pets, pet parents, and veterinarians alike. We designed and delivered a reimagined veterinary experience via a membership that includes exceptional care, 24/7 telemedicine, and transparent pricing - delivered with modern hospitality in spaces designed by animal experts to be stress-free. We opened our flagship location in Manhattan's West Village in 2020, followed by multiple practices in the city and Brooklyn. Small Door continues to scale in 2022 by opening additional NYC locations and in markets across the northeast including Boston and Washington DC.

This is the fifth company that Small Door’s founders have been involved in building. In building Small Door, they partnered with the people responsible for beloved consumer experiences like Warby Parker and Sweetgreen, in addition to healthcare innovators such as One Medical Group, CityMD and Flatiron Health. Small Door has raised $25 million from Lerer Hippeau, Primary Ventures, Brand Foundry, Toba Capital, and Pentland Group. The broader management team brings experience from JustWorks, Casper, One Medical Group, Soulcycle, Warby Parker, Sweetgreen, The Wing, Gilt Groupe, Lightspeed, and Outbrain.

Our Digital Marketing Intern will help shape our narrative and position in the local community, especially throughout New York City and across the digital landscape. We’re looking for someone with a passion for animals, an energy for disruption, and a relentless focus on content creation, events, outreach and community building. You’ll be our boots on the ground as we bring the next generation of veterinary care into the modern home. You will work directly with our marketing and experience teams on building their vision into an elevated consumer brand that transforms the veterinary category. This position is based in NYC with a hybrid work environment.

What you'll do

  • Capture photos & videos at events and in-clinic to be used for marketing purposes;
  • Research/record social media trends for marketing team to utilize in paid efforts;
  • Create basic social media videos/static ads for Meta/Tik Tok;
  • Work with the brand marketing and experience teams to host pop-up and in-clinic events;
  • Educate the community on Small Door’s membership plans and unique value propositions;
  • Develop relationships with local shops and pet-friendly businesses;
  • Hand out swag, stickers & brochures to the local community;
  • Manage swag and collateral inventory in our clinics and among local businesses;
  • Develop creative ways to spread the word about Small Door throughout NYC;
  • Identify patterns or trends that are location-specific and areas of opportunity ;
  • Assist with social media management and engagement, both organic and paid, when needed.

Who you are

  • Strong understanding of social media and ability to create engaging content; specifically on Meta/Tik Tok (Feed/Reels/Stories);
  • Collaborative go-getter, willing to roll-up sleeves and no task is too small mentality;
  • Hands-on, can do approach and demonstrated humility, with zero hesitation to jump into any situation necessary in the field or otherwise;
  • Enthusiasm for thinking outside the box to tackle complex challenges;
  • Exceptional organizational skills and ability to manage multiple projects simultaneously;
  • Adept problem solving skills, finding satisfaction from breaking down complex problems;
  • Operate with high emotional intelligence and exceptional listening / communication skills;
  • Fully vaccinated (includes booster) and excited to be in person at Small Door’s HQ in Flatiron on Tuesdays and Thursdays.

What you'll get

  • Undergraduate student based in (or near) NYC with the ability to intern for school credits;
  • Growth opportunities;
  • An opportunity to make a real impact on the people around you;
  • A collaborative group of people who live our core values and have your back.

Come join Small Door!

Small Door is proudly a public benefit corporation and a certified B Corp. We are committed to creating a diverse, inclusive and equitable workplace. We strive to build a culture where employees can be their fullest selves and their individual contributions are valued.

Folx who are queer, trans, non-binary, Black, Indigenous, people of color, disabled, parents, are/have been system-impacted, are immigrants, and anyone who has experienced systemic oppression and/or are underrepresented in the industry are encouraged to apply.

Small Door requires all employees to be fully vaccinated and boosted against COVID-19. We will consider requests for reasonable accommodation based on disability and/or religious beliefs on an individualized basis.

Small Door
Small Door provides veterinary services that are elevated, customer-centric, and hospitality-infused.
Size:  11-50 employees
Funding Level:  Early-stage Startup
Total Amount Raised:  23.5 M
Year Founded:  2017
Primary Venture Partners
Lerer Hippeau
Toba Capital
Brand Foundry Ventures
Neil Blumenthal
Zach Weinberg
Nat Turner
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